(as of Jan 14,2021 12:31:59 UTC – Details)
Shire City Herbals’ Fire Cider is a daily, multi-use, non-alcoholic wellness tonic. Our tangy tonic is 100% Organic, made from raw, unfiltered apple cider vinegar, honey, oranges, lemons, onion, ginger, horseradish, garlic, turmeric, habanero pepper, and black pepper. And nothing else!
Take It As A Shot
Fire Cider should be taken in a single, 1tbsp serving 1-3 times each day.
The Perfect Addition
Mix with your tea, juice or water as a great start to your day, or a great afternoon pick-me-up!
Enhance Your Recipes
You’ll serve salads that will have people asking for the secret ingredient.
Ways To Use Fire Cider:
Try All Three Flavors!
Our flagship flavor
that started the whole line!
Great for those watching their sugar intake
Dark & smoky flavor
the newest flavor variant
Sweetener: Multi-floral honey
from the pristine jungles of the Yucatan
Great for low sugar diets
Perfect if you’re looking to sweeten with local or alternative sweeteners
Honey from Zambezi river basin
from an indigenous beekeeper collective
Does Fire Cider contain “The Mother”?
We start with raw, unfiltered, organic apple cider vinegar(ACV) that contains the “mother.” Those strands of proteins, enzymes, & friendly bacteria that can give our tonic a murky, cobweb-like appearance are considered beneficial & healthy to consume
Is it a Juice?
Our tonic is not a ready-to-drink beverage or a digestive bitter. Fire Cider can be taken as a shot, but if you’re not into drinking straight vinegar you can add it to juice, tea, water, or seltzer. And a little goes a long way!
Is Fire Cider for Everyone? Even Children?
Kids under the age of two shouldn’t consume raw ACV or raw honey. While pregnant women can safely consume pasteurized apple cider vinegar, the jury’s out on the raw stuff, so talk to your doctor before adding it to your diet. Also it’s not for pets!
Does Fire Cider Need to be Refrigerated?
ACV and honey are two of nature’s greatest preservatives. This means our tonics are shelf-stable and don’t need to be refrigerated! Keep your bottle tightly capped in a cool, dry, easy-to-reach spot in the kitchen.
Does Fire Cider Expire?
Each batch of Fire Cider is best when consumed within 24 months from the bottling date marked on the label.
All of our ingredients are USDA-Certified Organic. Our sustainably sourced ingredients are the highest-quality, safest, and most nutritious available.
Our Fire Cider is never diluted with water, juice, fillers, or unnecessary flavorings.
Small Batch Production
To keep with tradition, we use a small batch process to create only the highest quality apple cider vinegar tonics.
We are a small, family-owned, and operated business. We started in 2010 in Pittsfield, MA in the heart of the Berkshires.
About the Startup
Describe your products in 3 words.
Spicy, Sweet, Tangy
How did you come up with the idea for this product?
As a child, I never suspected that my grandmother’s kitchen concoctions would have a lifelong effect on my health and success. Elisabeth, a feisty German farm girl and unabashed inventor of kitchen concoctions, used to make several home remedies meant to help keep our family hale and hearty. Dealing with yearly allergies and infections as an adult lead me to tinker with one of her old recipes—a mash-up of onions, garlic, and honey that she steeped in mason jars on a sunny windowsill—giving it a modern makeover with spicy-sweet flavors. A country doctor suggested I add apple cider vinegar for its wealth of health-enhancing properties. Over the course of the next decade, I refined my recipe into what would become our Fire Cider Wildflower Honey flavor.
After watching my wife Amy struggle with her health throughout the cold Berkshire winters, I offered her some of my Fire Cider. She noticed a profound effect on her overall well-being and energy levels and suggested we make a batch for a local artisan fair in 2010. By the end of the day, we had sold out. When people showed up on our doorstep asking for refills a month later, we knew we’d hit on a winning formula! From there we worked to create a company dedicated to making customers’ lives a little healthier and more exciting, one flavorful sip at a time!
What makes your product special?
We produce the most potent ACV tonic available on the market. We do not cut corners, nor water things down. Each step of the way we are looking at how to realize the best quality product and we spare no expense to uphold our quality standards. This commitment roots back to my heritage and more specifically my grandmother’s philosophy and approach to life.
What has been the best part of your experience?
Interacting with our customers and knowing that we’ve had a positive impact on people’s well-being.
👐 Handcrafted: Each small batch of Fire Cider is handmade from start to finish. Real folks make and mix each batch, fill, label, pack, and ship each bottle.
😋 Great Taste: Ginger, onions, and garlic all warm the body, getting your systems revved up. Habanero peppers horseradish and black pepper bring the heat, turmeric adds a bit of zing, and lemons and oranges give it all a punch of citrus-y tang.
🍎 Daily Wellness: Apple Cider Vinegar has been traditionally used for its numerous health benefits, and it’s an overall great addition to your diet. There’s never been a better time to add a shot of Fire Cider to your routine!
🌱 Sustainable: Made with recyclable BPA Free Plastic bottles. Our products are made with ingredients sourced from farmers and suppliers that use modern and ancient farming methods aimed at sustaining not only the earth in which the plants are grown and harvested but the communities and peoples they support.